September 1, 2026 / 6 min read
A one-page restaurant marketing plan with goals in covers and orders, three channels, a monthly calendar, a budget and a filled-in bistro example.
August 4, 2026 / 6 min read
Which photos a restaurant should put on its Google Business Profile, how often to add them, owner vs guest photos, and when a guest photo can be removed.
July 7, 2026 / 5 min read
When search pays a restaurant back (dense blocks, takeout, catering, events, tourists), when it barely matters, and how to tell from your own numbers.
June 2, 2026 / 5 min read
What Instagram and TikTok do for a restaurant's Google visibility, what they don't, and a weekly time budget an owner can keep up between services.
May 5, 2026 / 5 min read
Use delivery apps to reach new guests and your own ordering page for regulars. How to move regulars to direct orders without hurting app ratings.
April 7, 2026 / 6 min read
Skip the industry averages. Set a restaurant marketing budget from your own sales, count your time, see what each channel costs and where search fits.
March 3, 2026 / 5 min read
When and how to ask restaurant guests for Google reviews, what Google forbids (gating, incentives, staff reviews), and how to reply to every review.
February 3, 2026 / 5 min read
Eight ways to fill your slowest night, ranked from free and quick to paid, with how each one shows up when people nearby search for dinner.
January 6, 2026 / 6 min read
How to get a restaurant on Google: find any existing listing, claim or create your Business Profile, get verified, then set categories, hours and menu.
December 2, 2025 / 6 min read
Why a PDF or photo menu hides your dishes from search, what a good menu page looks like, and how to move your menu to web pages without a new site.
November 4, 2025 / 6 min read
What a hungry person sees on Google Maps before choosing where to eat, and which parts of it an owner controls, can only influence, or can't touch.